According to the Urban Dictionary: Getting woke is like being in the Matrix and taking the red.
You get a sudden understanding of what's really going on and find out you were wrong about
much of what you understood to be truth.
The idea behind ‘Woke’ is to create food and beverages that are healthy, full of original
Unadulterated flavors while being socially and ecologically responsible. We want our consumers
to be ‘Woke’ towards what they put in their body and how it impacts the environment.
You are experiencing 100%
goodness & taste of the fruits
You are consuming 100%
You are contributing to a
farmer's yield & nurturing